Read Online Finding Sales Success on LinkedIn: 108 Tips from 36 LinkedIn Sales Stars RTF

LinkedIn is one of the most impactful and powerful social platforms on the Internet – one that the most successful sales professionals often use well. Whether it’s building your personal brand, learning more about prospective buyers, or connecting and engaging with clients directly, LinkedIn offers a bevy of opportunities to master social selling. I’ve personally been a huge fan of LinkedIn for over a decade, and recently saw the opportunity to double down on my involvement in the platform for a whole host of reasons. That is why I’ve gone through the process of surveying over two dozen top sales leaders in order to learn how they are utilizing LinkedIn to drive the most engagement and experience the best results. I asked each contributor for a basic tip that would be useful for somebody just getting started on building their LinkedIn profile, an advanced tip for those who have the basics nailed, and an expert tip – the one thing they're doing that's making the biggest difference to their own results. This is their “secret sauce.” But how do we measure engagement to decipher who’s utilizing LinkedIn the right way to yield the best results? That’s the question I asked myself as I began this process. What actually matters? In my estimate, connections and followers are somewhat irrelevant. What is most relevant – and the best external indicator that you’re doing something right – is engagement. If others are drawn to your LinkedIn profile, liking your posts and commenting on your thoughts and opinions, you are inciting meaningful conversations among an engaged audience. That’s what matters most. The question then becomes, how do we measure engagement? In order to answer this essential question, I created my own LinkedIn algorithm – a model that I used to evaluate the engagement rate of the participants in this project – and one that you can use to measure your own levels of engagement and measure your progress over time. Throughout these 108 Tips from 36 different LinkedIn Sales Stars, you’ll find posting strategies and other tactics that top sellers with strong followings have implemented to yield an engagement rate of at least 10%.Additionally, you will learn: •The top tips from over 30 of the best sales pros on LinkedIn who are driving the most meaningful engagement•The fundamentals of the platform and what you need to do to position yourself for success•Tips and tricks to improve your own LinkedIn profile.•How to expand your knowledge and use of the LinkedIn platform in order to achieve your own professional goals •Insights from advanced tips for LinkedIn veterans•The secret sauce that are helping these winners win big!Intrigued yet? My commitment is to share sales success stories in any and all forms they may take. If you like this description, there is a good chance you’ll benefit from the insights in this book.If you’re looking to find, follow and learn from the best of the best, then this book is for you! LinkedIn Sales Star contributors as pictured on the cover:Kyle Coleman, Logan Lyles, Sarah Brazier, Nikki Ivey, Meagan Suckling, Josh Roth, Collin Cadmus, Sophia Jackson, Ryan Christopher, Rachel Mae, Amy Quick, Ryan Lallier, Paul Salamanca, Courtney Johnson, Dale Dupree, Chris Von Huene, Marcus Chan, Cory Rich, Justin Welsh, Tyler Menke, Joshua Desha, Kate Hore-Lacy, Scott Barker, James Carbary, Scott Douglas Clary, Jason Bay, Morgan J Ingram, Amy Volas, Martin MacArthur, Belinda Aramide, Lori Richardson, Tabitha Cavanagh, Sahil Mansuri, Jake Dunlap, Scott Leese, Liz J. Simpson